Chinese blog growth

The growth of Chinese blogs is a popular story. People's Daily reports today on the new blog search service from Chinese search engine Baidu (via Search Engine Land). Look at the growth numbers they include:

A report released by Baidu earlier this week showed the number of bloggers who use Chinese had reached 19.87 million, a 24-percent rise over the same time last year, producing 52.6 million blogs.

The number of blog service providers rose nearly 55 percent in the past year to 1,460. Qzone, run by Tencent, had the most bloggers and visitors. It was followed by Sina.com, MSN Spaces and Sohu.com.

Also today, Matthew Hurst used varying estimates of Chinese blog growth for an example of an idea he's exploring, the Data Web. It's an interesting change of pace from the usual focus on text on the Web.

Want more on social media and China? Look up the Technorati/Edelman relationship, Richard Edelman's observations on China and Korea, Technorati's State of the Blogosphere, Sam's China Word of Mouth Blog, and, of course, my post on CIC Data.

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About Nathan Gilliatt

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  • Voracious learner and explorer. Analyst tracking technologies and markets in intelligence, analytics and social media. Advisor to buyers, sellers and investors. Writing my next book.
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