Survey on Social Media Analysis in 2015

I'm working on a new research project, and I need your help. If monitoring or analyzing social media is part of your job—and you don't work for one of the software providers—please take part in a survey on the state of social media analysis at https://www.surveymonkey.com/r/sma-2015.

I'm looking into current trends and issues on the practice of social media analysis, as well as the technologies. Topics including adoption by industry and business function, successes and failures, and opinions about the state of available software tools. Results of the survey will be available in a free report, which will also include observations from a series of in-depth interviews and trends from Social Media Analysis, later this year.

The survey has 21 questions and should take around 5 minutes to complete. Your response is anonymous. I'm looking for a cross-section of brands, corporate social media listeners, agencies and consultants, in all regions of the world. If you have practical experience with listening to social media, please take a few minutes to share your observations.

You can find more on the project here and here.

Thanks for your help.


About Nathan Gilliatt

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  • Voracious learner and explorer. Analyst tracking technologies and markets in intelligence, analytics and social media. Advisor to buyers, sellers and investors. Writing my next book.
  • Principal, Social Target
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