News of social media analysis.
New companies & services
- BlogMeter launched June 13th at Web 2.Oltre. A partnership of Me-Source, CELI and Convey, BlogMeter is a software platform specialized for monitoring and analyzing Italian social media (it also handles French and English). Emanuele Quintarelli interviewed Me-Source cofounder Sacha Monotti for Apogeonline.
- Critical Mention announced the beta release of a CGM monitoring module for their CriticalTV platform.
New research and papers
- "An analysis of aggressive online behavior targeted against corporations, their products, services, and brand," TNS MI/Cymfony. Results of sponsored research conducted by Urs Gasser and John Palfrey of Harvard Law School. The paper describes three types of online behavior, provides examples and recommends strategies for online engagement.
- "Influencing Technology Decision Makers," Hill & Knowlton (via Melanie Surplice). "The power of the blog" is one of three trends identified.
- "Responding to crisis using social media," Market Sentinel (PDF). Follow-up look at Dell's experience with blogs and how the online conversation has changed.
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