Social Media Analysis News, 17 October 2008

News from the companies of social media analysis.

Companies and services

• 13 October - Attentio launched version 3 of the Attentio Brand Dashboard. The new version features automated brand mapping and blog influence analysis. press release

• 16 October - Andiamo Systems announced a white-label version of their service for agency use.

• 13 October - FirstRain announced the launch of their UK operations. via Penny Herscher

• 14 October - TNS Cymfony introduced the VRIS Model ("Verismo"), a PR measurement approach aimed at summarizing available data into answers to two questions: "Did the initiative reach the intended audience?" and "Did we communicate the key message(s) we wanted to?" Details in the white paper (PDF).

• ICWSM 2009, due 21 January.

• Senior Director of Partnership and Digital Marketing, GMR Entertainment (New York)