On February 21, I'll be moderating a panel on listening to social media at the Triangle Interactive Marketing Association meeting in Raleigh, NC.
It's an important topic that more people need to understand, even if it's not the easiest topic to label. Search marketers call it online reputation monitoring, but we're going to take a broader view with a panel that represents three different perspectives on how social media and marketing interact:
- Corporate/client side: David Churbuck, Lenovo
- Search marketer: Andy Beal, Marketing Pilgrim
- PR/agency side: Cindy Akus, Crossroads PR
Details and registration
- Where: Exploris, 201 East Hargett Street, Raleigh, NC (directions)
When: Wednesday, February 21, 11:30am to 1:30pm
Cost: $10 for Members, $30 for non-Members
Tags: TIMA blog monitoring reputation social media SERM marketing Raleigh